Meet your instructors Kash and Sam. Life-long entrepreneurs passionate about innovative financing options for startups and small businesses. They share their views on the startup ecosystem which led to the founding of pitchIN to where it is today.

The digital era has provided a smoother experience for businesses to raise capital through crowdfunding. Are there other funding methods to consider? Kash and Sam talks about other forms of funding and how businesses can attract investors.

Whatever your reason for raising capital—whether for early-stage funding or growth, having the right backers can drive your business success. Kash and Sam provides a deeper understanding into the mindset of investors, and explains the need for founders to consider the people who believe in what they’re doing.

Most founders typically focus on their pitch and often neglect the rest. According to Kash and Sam, they need to dig deeper in order to see through a successful round. In this lesson, learn what goes into the preparation before you begin the process of fundraising.

Gaining awareness amongst would-be investors and actually getting funded comes down to how you execute your fundraising funnel. Kash and Sam draws on their experience to discuss what founders must do, and mistakes to avoid in order to increase your chances of getting funded.

Lesson six introduces Head of Equity Crowdfunding, Nisa Zulkifli, as she outlines the important steps and pre-launch activities in order for founders to maximise the likelihood of success in a crowdfunding campaign.

How do you prepare for due diligence? These are critical factors potential investors will evaluate before deciding to back your venture. In this lesson, Head of Legal and Compliance, Faten Nabila explains the processes on how you can better prepare to increase your chance of success.

Founders need to know which legal documents are mission critical for a successful equity crowdfunding campaign. In this lesson, you’ll find a summary of each necessary document and understand your Term Sheet, types of Shares and Notes.

Now that you have got the attention of investors. Now comes the hard part, figuring out how and what to say. Academy Manager, Cynthia Chiam defines what makes a compelling pitch, and what is not. She goes on to share 15 keys of helping you prepare a good pitch deck.

The fact that not every venture gets funded shouldn’t discourage founders from raising capital. There is a silver lining if things don’t go your way. You will discover what key takeaways to help you improve on your next pitch.

Equity crowdfunding can be a powerful strategy for raising capital and bringing ideas to life, but it is not without its challenges. Following the rules is critical to a successful fundraising campaign. Kash and Sam describes how founders can better prepare themselves throughout the entire process.